• Overview

    With 20+ years of agency and client experience as a thoughtful, intentional UX Research & Product Strategy player/coach, I specialize in translating vaguely defined business goals and customer needs into concrete product roadmaps, delightful designs, and successful products with traceable metrics.

     

    Working with diverse and talented teams at Capital One, Volkswagen, L’Oreal, Campbells, Merck, and a dozen more Fortune 500 companies, I’ve conceived and led UX Research & Design projects to determine product strategy, and deliver delightful and impactful customer experiences.

     

    My approach drives faster development times, reduced project risk and product experiences that customers love and rave about.

  • Core Skills

    Product Strategy

    Connecting Audiences to Businesses

    A comprehensive view of a product's purpose begins with understanding how people behave and seek to fulfill their own needs.

     

    Storyboarding

    Journey Mapping

    Content Strategy

    UX Research

    Deep Customer Understanding

    Qualitative ethnographic research and quantitative UX research at scale, combined to give product teams a rich and nuanced view of their audiences' needs.

     

    Userlytics

    UserZoom

    UserInterviews

    UserTesting.com

    Qualtrics

    Google Surveys

     

    UX Design

    Thoughtfully Brining Form and Function to Shape

    Hands-on creation of information architecture, interaction design, and visual design artifacts to help product teams construct delightful experiences

     

    Axure

    Figma

    FigJam

    Miro

    Adobe Creative Cloud

     

    Selected Experience

    broken image

    Chamjari Interactive

    Founder, Managing Partner, 2011 - Present

    Chamjari Interactive provides Experience Strategy & Design consulting to individuals and businesses of all shapes and sizes, drawing on nearly 20 years of experience in interactive media and business consulting. Client include Capital One, Volkswagen, Disney and more..

    broken image

    Volkswagen Group of America

    UX Research & Design Strategy Consulting, 2018-2021

    Working with a variety of teams at Volkswagen Group of America and Volkswagen Credit, I led the formulation and execution of over 500 customer research sessions across programs for the ID.4 Pre-Order and Customer Journey, Audi reLease, and more. From in-field ethnography to in-lab usability testing, to market research and demand-curve forecasting: I helped VW deliver innovative experiences for automotive customers in a competitive, fast-paced environment.

    broken image

    Capital One

    UX Research & Product Design Consulting, 2011-2021

    My work with Capital One primarily involved helping Product Owners and Product Managers develop UX Research and Customer Experience strategies, developing and executing over 100 qualitative and quantitative, leading research conducted in the in-house USERLabs, synthesizing and implementing those research findings, and helping to bring to market Financial Services experiences for over 50 million customers across Small Business, Consumer Lending and Credit, Consumer Banking, Banking Operations, Commercial Banking, and Identity.

    broken image

    Ninja Goat Nutritionals

    Chief Ninja, 2014-2021

    My work with Capital One primarily involved helping Product Owners and Product Managers develop UX Research and Customer Experience strategies, developing and executing over 100 qualitative and quantitative, leading research conducted in the in-house USERLabs, synthesizing and implementing those research findings, and helping to bring to market Financial Services experiences for over 50 million customers across Small Business, Consumer Lending and Credit, Consumer Banking, Banking Operations, Commercial Banking, and Identity.

    broken image

    The Archer Group

    VP, Experience Design, 2008-2011

    At The Archer Group, I built and led a team of User Experience Architectrs, Performance Analytics Specialists and Strategy Consultants for Fortune 500 clients including Chase, SunGard, and Wawa.

    broken image

    Refinery / G2 Interactive

    VP, Strategic Services, 2001-208

    At Refinery, I built and lead one of the largest teams of User Experience professionals in the U.S. from 2004-2008. Leading up to Refinery's purchase by G2 Interactive in 2007, I combined UX with Strategy, Analytics, and Media Planning into Refinery's Strategic Services Group.

  • Stay Ahead of the Curve

    Once every week or four, I (and the bots) send out a missive, with some thoughts on UX, AI, and Design Strategy. It is amusing and informative. And brief.

    broken image